Brand Assets

An Introduction

These guidelines describe the visual and verbal elements that represent MOSER ENERGY SYSTEMS’ corporate identity. This includes our name, logo and other elements such as colors, and type. Sending a consistent and controlled message of who we are is essential to presenting a strong, unified image of our company. These guidelines reflect MOSER ENERGY SYSTEMS’ brand, including the logo, name, colors and identifying elements, are valuable company assets.

Each of us is responsible for protecting the company’s interests by preventing unauthorized or incorrect use of MOSER ENERGY SYSTEMS’ name and marks.

Logo Usage

Logos in .eps, .jpg and .png. file download is .zip file.

Our logo is the key building block of our identity, the primary visual element that identifies us. The signature is a combination of the symbol itself and our company name – they have a fixed relationship that should never be changed in any way.

Please do use reverse logos for a darker background and give plenty of space around the logo.

Please don’t alter the logo in any way.

Brand Typography

Typography plays an important role in communicating an overall tone and quality. Careful use of typography reinforces our personality and ensures clarity and harmony in all Design.

Univers Font

We have selected Univers, which is clean, easy to read and professional for MOSER ENERGY SYSTEMS’ communications, as the primary corporate typefaces.

Univers Font Style Guide


MOSER ENERGY SYSTEMS has TWO official colors: MOSER RED & GRABITE GREY. These colors have become a recognizable identifier for the company.

It is the primary color used as the identifying color for the brand. The color is also used in conjunction with black, white, and grey.

Moser Red Block

Moser Red
WEB: #DF1F26
CMYK: 005 | 100 | 100 | 001
RGB: 223 | 031 | 038

Moser Grey Block

Granite Grey
WEB: #676767
CMYK: 059 | 051 | 050 | 020
RGB: 103 | 103 | 103
PANTONE: Pantone Cool Gray 10 C